Tag Archive for leadership

The REAL International Gold Standard: The Leadership Talk

Working with thousands of leaders during the past 21 years in the global economy, I have found that most of them don’t have a clue. They may know to some extent how to do business on a global level. But to exert the, teaching context clues
, right kind of leadership on that level eludes them; so when I first meet them, they’re usually getting the wrong results or the right results in the wrong ways.

It Is How, Not What You Say

The words we use and the way in which we use them can have a huge impact on how we are perceived by our audience, List of Safest Airlines
, . As Mark Twain said, “The difference between the right word and the wrong word is the difference between lightning and a lightning bug.”

The airline industry has some good examples of creative packaging, too: “delayed” instead of “late” and “flotation device” instead of “life preserver.